GOOD READS
Real estate articles worth reading
How to talk price and value at a listing presentation
How to talk price and value at a listing presentation. Emotional Price V Logical Price. By Ray Wood A few years back, we invited Sydney super agent Jason Boon to ...
How to get awesome client testimonials
If you don’t have at least 10 awesome testimonials you need to get them ASAP because they are, by far, the best marketing weapon you will ever own. I love ...
My Top 19 Price Reduction Scripts, Ideas & Strategies
Is there anything more frustrating than a motivated seller who refuses to take your advice and reduce their asking price? If you really care about your clients (as I know ...
My Pandemic Story
“Oh Crap! …what have we done?” It was March 2020 and the news about a terrifying global pandemic was starting to dominate news cycles everywhere. People were dying the reports ...
The Top 17 Real Estate Marketing Mistakes Holding Agents Back
If you’re looking to make your next twelve months in real estate better than your last, I’m sure you agree there needs to be some changes. And if we all ...
This email is perfect for converting contacts to listings
Here's an email that's perfect for converting contacts on your list to sellers. Your nurture communication to contacts you've attracted into your list should mostly be about providing useful information ...
7 Low or No-Cost Facebook Marketing Ideas I’m Begging You To Try. By Ray Wood
There's so much you can do with social media (and Facebook in particular) without spending too much money at all. I've put these 7 ideas together to help you get ...
Virtual Conference + Meeting Platform
Getting set up to operate virtually is critical right now and fortunately, there's a healthy range of awesome tech options ready and waiting to come to the rescue. Yesterday I reached out ...
7 things you can do right now
Hey everyone... Crazy times eh? Less than a few weeks ago we were drinking in bars, eating in restaurants, riding the train, flying in planes, kissing and hugging our friends ...